Helen is Director of Global Forecasting at Tourism Economics, with more than a decade of experience in economic modelling and consultancy. She specializes in tourism forecasting, tourism economic impact analysis including Tourism Satellite Account analysis and providing bespoke scenario analysis which cater to a range of client needs. She manages Tourism Economics' Global Travel Service (GTS) and Global City Travel (GCT) services, which provide timely forecasts of bilateral tourism flows across 185 countries and 300+ cities globally, as well as other core tourism indicators including overnight stays and tourism spending.
Helen also plays a lead role in Tourism Economic’ consultancy services, including the Economic Impact Research which quantifies the economic impact of the Travel & Tourism sector to wider economic activity, produced on behalf of WTTC.
She is also responsible for producing quarterly forecasts for the hotel industry across a range of markets in Europe, the Middle East and Asia in partnership with STR; and is a key contributor to a range of tourism forecasting, impact and policy analysis services provided to clients in the Middle East.